Adobe's AI studio for making and editing images, video and audio.
- Made by
- Adobe
- Free plan
- Limited free plan
- Paid from
- $9.99/mo
- Skill level
- Anyone
- Works on
- Web · iOS · Android
Best forDesigners and businesses who want AI images and video they can use commercially and that fit into Photoshop, Express and other Adobe apps.
Not great forHeavy video generation on the cheaper plans, because Standard covers only about 20 five-second videos a month before credits run out.
Recent change 2026: Firefly Image Model 5 generally available (Mar); Firefly AI Assistant (beta), redesigned workspace and iOS app update (Jul); music, speech and video-editor tools (Aug–Sep).
Adobe Firefly is Adobe’s AI studio for making and editing images, video and audio. It runs Adobe’s own Firefly models, trained on licensed and public-domain content, alongside partner models such as Google’s Nano Banana and Veo and Runway’s Gen-4.5. It also connects to Photoshop, Express and other Adobe apps.
Its selling point for businesses is that Adobe positions Firefly-model output as safe for commercial use. The free plan gives limited daily generations; Standard is $9.99 a month for 2,000 credits. Video uses credits fast: Standard covers roughly 20 five-second clips a month.
Adobe says it does not train Firefly on Creative Cloud subscribers’ personal content, and your generations only become public if you choose to share them.
Pricing
Limited free plan: Free daily generations across image, video and audio (limits reset daily), including partner models such as Nano Banana and Luma Ray3.14; exact daily limits not stated.
| Plan | Price | What you get |
|---|
| Free | $0 | Daily limited generations |
| Firefly Standard | $9.99/month | Monthly billing; 2,000 generative credits/month (~20 five-second videos); partner models included; unlimited standard image features like Generative Fill |
| Firefly Pro | $19.99/month | Monthly billing; 4,000 credits/month (~40 five-second videos) |
| Firefly Pro Plus | $49.99/month | Regular monthly price; currently $34.97/month promo for the first year; 10,000 credits; unlimited generations on all image models |
| Firefly Premium | $199.99/month | Regular monthly price; currently $139.91/month promo for the first year; 50,000 credits; unlimited Firefly Video Model |
Prices in US dollars, billed monthly unless the plan says otherwise. Makers change prices often; check their site before you buy.
Your data
Adobe's Firefly FAQ says it does not train on Creative Cloud subscribers' personal content (Firefly models are trained on licensed and public-domain content), and your generations become public only if you choose to submit them to the Firefly community.
Under the hood
Runs on: Adobe Firefly Image Model 5, Firefly Video Model, Google Nano Banana 2, Google Veo 3.1, Runway Gen-4.5, Kling 2.5 Turbo, Luma Ray3.14, OpenAI ChatGPT Image, FLUX. Compare the models themselves in the model directory.
Sources checked (6)
- adobe.com
- helpx.adobe.com
- helpx.adobe.com
- blog.adobe.com
- blog.adobe.com
- helpx.adobe.com
